Custom Work : Potato Press

Australian Surf Retailers Awards

Posted on: April 20th 2012

We were approached by the Australian Surf Retailers Federation to Design and Manufacture the Awards for the very first Australian Surf Retailers Awards.

This was one of our favorite projects to date. It was great to be given a brief and then let loose to come up with something really amazing. All the Design and Production was done in-house so that we had control over every step that went into making the awards.

It looks like the event was a great night and the awards were received extremely well. Special mention to Hurley for taking out “Mens Brand of the Year” and “Boardshort of the Year”, Billabong for winning both Mens and Ladies “Marketing Campaign of the Year” and to Rusty for taking out “Ladies Brand of the Year”. To see more photos and the full rundown of the night, head over to the Surf Retailers Federation website HERE.

Here are some images of the process right through to the event.

Billabong Gordie Awards

Posted on: March 21st 2012

We were approached by Billabong to come up with a Trophy idea for thier upcoming internal staff “Gordie Awards’ The awards aknowledge individuals success throughout the Billabong brands.

So the final concept we came up with was a recycled timber block, sliced on an angle with a raised frosted printed plexi-glass plaque sitting on the face. We then laser etched the winners name and category on the front of the timber block. The recycled australian hardwood timber came from old an farm tank stand that had been lying in a paddock in northern new south wales for years. Once our joiner Rex trimmed it down and treated the wood, it revealed the stunning grain and amazing weathered exterior. We were very happy with the finished product and so were the winners!

Laser Etched Drink Bottles – Triple 8 Racing

Posted on: February 21st 2012

We recently Laser Etched a whole bunch of Anodised Aluminium Drink Bottles for the guys over at Triple 8 Race Engineering.
Here are some images of the final product.

Tara Beach Resort Vanuatu – Key Tags and Signage

Posted on: January 31st 2012

One of our first jobs on our New Laser Machine was for The Tara Beach Resort in Vanuatu.
We designed and produced the Key Tags for all of their rooms. We laser cut and etched the tags from Fijian Ply with a marine grade varnish over the top.
The Tir Na Nog’ Laser Etched Sign is for the Resort Owners House on the Island. Tir Na Nog’ is an old celtic saying meaning “Land of the Young”. The sign was made from Meranti wood with a Marine Grade varnish.

Gunnersens Laser Cut Gift Note Pad Boxes

Posted on: January 9th 2012

Happy New Year!!!! After a great 2011, we have hit the ground running in 2012. Already starting to get busy.

Here is a huge job we finished last year.
We had to make thousands of these Laser Cut and Laser Etched Note Pad Boxes for Gunnersens, who are Australia’s largest privately owned Timber and Wood-Based Panel supply company. They were used for their corporate christmas gifts.
We came up with all of the concepts through to final designs for the boxes. Gunnersens supplied the veneered MDF, of course, we then Laser Cut and Etched them, then had to put them all together by hand.
Big job, but the final product was great and the client was stoked!

Village Roadshow Laser Cut Christmas Cards

Posted on: December 23rd 2011

Here are some more Laser Cut Christmas Cards, this time they are for Village Roadshow Theme Parks.

It is a great design, very intricate and detailed. Love the way that the presents flying out of Santa’s sleigh line up using both layers.

Merry Christmas everyone…. We will see you in the New Year!

Laser Cut Christmas Cards

Posted on: December 8th 2011

Here are some christmas cards we did for the Department of Education.
Printed on a metalic stock and then Laser Cut Snowfakes for some extra detail. Great idea for that point of difference.

Honda Laser Cut Point of Sale Signage

Posted on: November 30th 2011

Here is a recent project we did for Honda Power Equipment and Hinterland Mowers.
We produced some Laser Cut Signage that acts as moveable Point of Sale Signs to hang over Product Racks. We designed and manufactured everything in house.
The laser Cut Lettering gives a 3D signage feel and the finished product looks great.
We are currently working on some more Innovative Signage for Honda… Stay Tuned.

Laser Cut Wedding CD Covers

Posted on: November 23rd 2011

A little while ago we did some Wedding invites for a client, and they also asked for some Laser Cut CD Covers.
So we cut them from the same stock we printed the cards on, Curious Metalics and here is the final product….

Movie World 3D POS Standees

Posted on: November 16th 2011

We do a bit of Point of Sale Promo stuff for the guys over at Movie World, but recently they wanted to do something a bit different.
So here it is, a 2 layered Laser Cut 3D Point of Purchase Standee. Quite a simple concept, with a really effective and eye catching result!

We also produced some Laser Cut Standees for Sea World Cruises.

Custom Designed and Made NuFlow Trophy

Posted on: October 24th 2011

This is a recent project we did for NuFlow Technologies.

We had to design and produce their annual awards trophies and wall plaques.
There were 4 different categories, each one incorporating a different colour.
The trophies are a stand alone piece handed out to the winner of each category. The wall plaques are a larger version of the trophy, which hang on the wall of the NuFlow head office and get updated each year with the new winners.

The trophies consist of 3 separate layers of acrylic, each one a different colour. It also have a laser etched plaque and a domed logo.

Here is one of the finished products.

Custom Made Corporate Xmas Gifts

Posted on: October 17th 2011

Impress your staff, clients and suppliers this Christmas with a custom handmade gift. Potato Press have been inspired to make this Christmas unique!

Our in house artist can create a design personalised to your company, incorporating your company branding and logo. We’ll take out all the work this Christmas by designing, making, and delivering your gifts to your office. We also have a range of pre-made designs available if you want a simple solution.

Keeping our environment top of mind, Potato Press have only sourced FSC compliant timbers from Australian suppliers to make our custom designed made products.

This gift keeps giving, once the paper has run out call us for your paper refills.

View the latest Potato Press tailored work online here

Billabong Pro Teahupo’o Tahiti Andy Irons Forever Award 2011

Posted on: August 30th 2011

We here at Potato Press feel very privileged to have produced the very first Andy Irons Forever Award for the 2011 Billabong Pro in Teahupo’o Tahiti.

We were involved from the design and concept stage all the way through to completion.
It was made from a combination of Laser Etched and Cut Red Cedar, A Grade Ply and Brushed Aluminum Acrylic.
All the pieces were layered on top of each other to give the trophy depth and texture.

A huge congratulations goes to Jeremy Flores from France who was awarded the trophy for the most committed surfer of the whole event.
Flores surfed unbelievably well throughout the whole comp and even scored a perfect heat, getting two 10 point rides.

Check out the clip below of Bruce Irons presenting the Trophy to Jeremy Flores. Check out full coverage of the event over HERE…

Andy Irons Forever….

Air Tahiti Nui Von Zipper Trials Trophy 2011

Posted on: August 16th 2011

Just finished the Air Tahiti Nui Von Zipper Trials, Craig Lee Memorial Trophy for 2011.

We only finished this on Friday, Dropped it down to the boys Friday Arvo, then it traveled to Teahupoo, Tahiti and was awarded to the Winner on Sunday!

All of us here at Potato Press have been huge fans of the Billabong Pro Teahupoo Tahiti for years. It was a real honor to be involved with this project from initial concepts all the way through to final product.

Congratulations to Ricardo Dos Santos of Brazil, winner of the Air Tahiti Nui Von Zipper Trials.
He now gets a shot at the title of the Billabong Pro Tahiti 2011 and will go up against all the Pro Surfers on the ASP World Tour.

Stay tuned for some more Potato Press involvement with the Billabong Pro Tahiti 2011.

Occy Grom Comp Trophy

Posted on: July 25th 2011

Sorry for the lack of posts!! We have been flat out……Anyways…
Here is a recent job we did for Billabong. They are some Custom Made Trophies for the Occy Grom Comp held at D’bah.

Human iPhone Suit

Posted on: June 17th 2011

Here is a clip of a recent project we were involved in.
It is a human iPhone suit. It was part of the new Australian Good Food and Travel Guide (AGFG) iPhone App Promotion.
We created the front screen and back of the iPhone, using 6mm laser cut acrylic and digital print.
The suit was then fitted with a working flatscreen T.V. inside, which had to be run by a Car Battery.
Needless to say, the suit was quite heavy. We are currently helping to find a lighter alternative.

Check out the clip below.

Cooper & Westwood Office Graphics

Posted on: June 14th 2011

Here is a recent office graphic fit out for Gold Coast Advertising Agency, Cooper & Westwood. They recently moved into a new office space and asked us to do some graphics throughout the office for them.
We did Printed and Vinyl Cut Glass Graphics, which flowed through all the windows in the office.
We also did a Laser Cut Timber Screen for their boardroom window. We used Fijian Ply, which has a nice grain and colour to it.

Check out the finished product……

Laser Etched & Cut Rising Sun

Posted on: June 8th 2011

We have been BUSY!!!!!!
Lots of different projects on the go. We can’t release the images until the clients release the products. So sit tight!
For the meantime, here are some images of a Laser Cut and Etched Rising Sun Emblem we did for a local army barracks.
Turned out really good! Check it out…..

Oh…. and we had a Potato & Friends weekend away at Brooms Head. Jas and I caught some Fish. Mine is the big one! Just kidding….. I didn’t catch any.

Raleigh Paper Laser Etched & Laser Cut Paper Samples

Posted on: April 21st 2011

Raleigh Paper have some pretty amazing Paper Stocks. Recently we were approached by the guys at Raleigh Paper in Brisbane to do some Laser Etched Paper and Laser Cut Paper samples for them. We jumped at the chance to test out some of their awesome paper in our Laser. We got some really great results. My personal favorites were the Plike Brown 330gsm and the Via Felt 270gsm. We also got Jason, our in-house book binder, to put together a hard case folder to keep the samples nice and safe.

Thanks heaps to Michelina from Raleigh Paper for hooking us up with all the great samples.

Billabong Laser Etched Trophy Skateboards

Posted on: April 11th 2011

We did some laser etched skateboards for Billabong as Trophies for their City Squared Skate comp down at Queensbridge Square on Melbourne’ Southbank.

Here are some pics of the Winner Sam Giles in action and holding the trophy!

Billabong Laser Cut Acylic POP Stands

Posted on: April 5th 2011

Here is another job for our friends over at Billabong.

To utilise the wooden blocks we produced for them a few months ago, they wanted a logo that could be interchangeable with the poster stands.

And here they are……

Laser Etched Pens and Handmade Pen Boxes

Posted on: March 25th 2011

Here are a few images of Laser Etched Pens and Pen Boxes. The boxes are Handmade by Rex Casson at Naramaa Detailed Joinery.

Rex’s wood work is amazing. Check it out.

For Good Measure…..

Posted on: February 16th 2011

We did a Foiled Wine Label for our good friends at The Measure. It was used for their Christmas / End of Year gift to their clients. Designed by the guys at The Measure.

Super clean, crisp design…….. So much so, it was featured on the Package Design Blog, Lovely Package………Check it out HERE.

Laser Cut Mosaic Screen

Posted on: February 4th 2011

Today we put up our Laser Cut Mosaic Screen in our mezzanine studio.

We got our Joiner, Rex Casson from Naramaa Joinery, to make a rail for the top and bottom anchor points. He used a beautiful old piece of Camphor Laurel he had at his factory.

The panels themselves are Laser Cut from 3mm MDF Board. We used MDF because it is nice and cheap and the Laser loves cutting it.

We used a rail system with stainless steel wires and clamps to hold the panels in place. We intend to change the image every few months, so the rail system gives us the flexibility to switch the size and the amount of panels used.

It turned out great! The best thing is, you can see it from both upstairs in the studio and downstairs in the front reception. Drop by and check it out!

Laser Cut Land Contour Model